Issue No. 62: Osprey Packs turns the BIG 50! πŸŽ‚


Hey, Outsiders! It’s 70 degrees in NH today but we might see some white stuff next week, looks like my weekend will be spent managing that transition.

In today’s issue:

  • The founders of Outdoorsy go all Chip & Joanna Gaines on the Magnolia Network

  • Climate Neutral does a rebrand, Gen-Z likes indoor and outdoor workouts πŸ‹οΈβ€β™‚οΈ

  • Outlandish outdoor retail experience in NYC, British Columbia creates a $300M Forest Fund πŸŒ³

  • Leave No Trace raking in the hardware πŸ†, Balenciaga’s takes a stab at a skiwear line…

…and a whole lot more.

Let’s go! πŸ€™

β€” Scott Crowder

πŸ“’ If you are enjoying how Outsider Insider expands your πŸ§  with each issue, we would love it if you would share it with someone. Join us on LinkedIn.


BRAND SPOTLIGHT:

πŸŽ’ Osprey Packs: 50 Years of Adventure and Innovation! πŸŽ‚

In the world of outdoor gear and adventure, Osprey Packs is a name that resonates with enthusiasts. Celebrating its remarkable journey of half a century, Osprey has marked this milestone with a special edition pack launch.

Founded in 1974, Osprey has been a trailblazer in crafting high-quality packs designed to withstand the rigors of outdoor exploration. Their commitment to innovation and sustainability has made them a beloved choice for hikers, cyclists, and travelers worldwide.

🌱 Strides in Sustainability: Osprey isn't just celebrating its history; it's also looking toward the future. The company has made significant strides in sustainability, aligning its mission with eco-conscious practices. By committing to the use of sustainable materials and responsible manufacturing, Osprey is minimizing its environmental impact while continuing to deliver top-notch gear to its customers.

πŸŽ’ Revolutionizing Everyday Carry: Osprey isn't just about rugged outdoor adventures; it's also about enhancing everyday life. The brand has introduced the Archaeon Collection, which is set to revolutionize everyday carry. Combining functionality with premium aesthetics, this collection offers adaptable solutions for dynamic urban living. Osprey is taking the same dedication to quality and innovation from the trails to the city streets.

🚴 Innovative Entry into Bikepacking: But the innovations don't stop there. Osprey is broadening its technical cycling range with an exciting foray into the bikepacking category. With a history of crafting reliable gear for outdoor enthusiasts, the move into bikepacking is a natural progression for Osprey. Cyclists can now expect the same level of thoughtfulness and expertise in their bikepacking packs as they do in their hiking and travel gear.

As Osprey Packs continues to evolve and expand its offerings, one thing remains constant: a commitment to quality, sustainability, and the spirit of adventure. Whether you're scaling a mountain peak, navigating city streets, or embarking on a bikepacking adventure, Osprey is there to ensure you're well-prepared for the journey ahead. Here's to 50 years of Osprey and many more adventures to come!


Business, Industry, & Economy:

πŸ”¨ Building the Outdoors: Outdoorsy's founders, showcase their hands-on skills in a Magnolia Network episode of 'Building Off The Grid.' They take on the challenge of constructing a luxurious glamping tent in Texas Hill Country, offering viewers a glimpse into the inspiration behind their innovative outdoor venture.

πŸ“¦ Sustainable Packaging at Backcountry: Backcountry.com is making strides in sustainable packaging by reducing waste and environmental impact. They've introduced eco-friendly packaging materials and an easy recycling program for customers, emphasizing their commitment to responsible e-commerce practices.

🚚 Camping World's Same-Day Delivery: Camping World has partnered with Instacart to offer same-day delivery services, providing convenience to outdoor enthusiasts. This collaboration expands access to camping and outdoor products, catering to the immediate needs of customers and enhancing their shopping experience.

🌱 Nike's Climate Resilience & Trust for Public Lands: Nike's Community Climate Resilience Program, which granted $2 million to Trust for Public Land (TPL) in 2022. This global program aims to enhance access to green spaces, boost sports participation, and improve climate resilience in vulnerable communities. TPL collaborates with Nike to transform schoolyards, create parks, and advocate for green infrastructure investment, particularly benefiting Los Angeles, New York City, and Chicago.

πŸ„β€β™‚οΈ Surfing's Changing Tide: Shop-Eat-Surf examines the evolving surf industry, highlighting shifts in consumer preferences and sustainability efforts. Brands are adapting to these changes, shaping the future of surf culture.

πŸ‘š Columbia's Nearshoring Strategy: The New York Times discusses Columbia Sportswear's decision to nearshore manufacturing to Central America. Explore the reasons behind this strategic move and its potential impact on the company's supply chain and operations.

πŸ‚ Chair of the Board: Witness an uncensored and unapologetic conversation with Donna Carpenter, Owner and Chair of the Board for Burton. It delves into the unique culture of snowboarding, emphasizing how it serves as a home and family for many enthusiasts. The discussion covers the history of Burton, its challenges, and Donna Carpenter's significant contributions to the snowboarding community. It's a must-watch for anyone passionate about the sport and its culture.

πŸ“† 2023 POW Virtual Stoke Fest: Don't miss out on the 2023 POW Virtual Stoke Fest happening on November 3. Visit the event page to learn more about this exciting gathering of individuals passionate about the outdoors and environmental conservation.

🎯 VF Corp in Activist Investors' Crosshairs: Business of Fashion explores why activist investors have VF Corp, the parent company of outdoor brands like The North Face and Timberland, in their sights. This article delves into the dynamics driving investor interest and the potential implications for the retail giant.

πŸ’° Bank of Montreal's RV Loan Portfolio Sale: Seeking Alpha reports that the Bank of Montreal is in talks to sell its RV loan portfolio. This financial development highlights industry trends and strategic decisions in the world of recreational vehicles and financing.

❄️ Snowbound Expo Doubles in Size: Shop Eat Surf announces the expansion of the Snowbound Expo, set to return on November 3-5. This growth showcases the enthusiasm and growth potential within the snow sports and outdoor recreation industry.


SPONSORED BY NOMATIC

πŸ“Έ Capture the Moment in Style with Nomatic x Peter McKinnon πŸŽ’

Are you a shutterbug looking to take your photography game to the next level? Look no further! Nomatic has joined forces once again with the photography sensation Peter McKinnon to bring you the ultimate camera bags designed for creatives like you.

πŸŽ’ Introducing the Nomatic x Peter McKinnon Camera Bags: These aren't just your ordinary camera bags; they're a fusion of style and functionality that will elevate your photography adventures. Crafted with precision and passion, these bags are a result of a collaboration that understands what photographers truly need.

πŸ“· The Perfect Blend of Form and Function: Nomatic's commitment to quality and innovation meets Peter McKinnon's creative vision in this exceptional collection. From sleek, minimalist designs to smart organization features, these camera bags are engineered to keep your gear safe, accessible, and ready for action.

πŸ‘‰ Don't Miss Out: Elevate your photography game with the ultimate camera bags from Nomatic x Peter McKinnon. Support their Kickstarter today or visit Nomatic's website to explore their full lineup of products. Your next epic shot awaits!


Sustainability, Conservation, & Environment:

🌍 Climate Neutral is Now The Change Climate Project: The new name, The Change Climate Project better reflects its expanded mission and initiatives. Originally focused on a consumer label for climate certification, the organization has evolved to encompass a broader range of programs and services, including carbon measurement software, carbon reduction planning, streamlined certification processes, climate plan communication tools, and partnerships with various stakeholders. This rebranding signifies the organization's commitment to addressing climate challenges comprehensively and fostering a collaborative approach to combat climate change.

πŸŽƒ Sustainable Trick-or-Treating: Keep Nature Wild presents a sustainable edition of trick-or-treating for Halloween. This article offers eco-conscious tips and ideas for celebrating the holiday while minimizing environmental impact, fostering a greener approach to festivities.

πŸ”οΈ Antarctic Ice Reveals Hidden Landscape: CBS News explores the discovery of a hidden landscape frozen in time beneath Antarctic ice, dating back millions of years. This remarkable finding sheds light on Earth's geological history and the mysteries concealed beneath the icy expanse.

πŸ”₯ Hawaii Wildfire Cleanup Challenges: Reuters presents an in-depth look at the challenges and complexities of cleaning up after wildfires in Hawaii. This comprehensive report delves into the aftermath of wildfires, highlighting the extensive efforts required for recovery and restoration.

🐾 Meet Bobi, the Oldest Dog in Portugal: AP News introduces us to Bobi, the Guinness World Records' oldest dog in Portugal. This heartwarming story celebrates the remarkable journey of a furry friend who has become a symbol of longevity and companionship.

🎣 Importance of Clean Water for Hunting and Fishing: The Theodore Roosevelt Conservation Partnership presents three compelling reasons why clean water protections are crucial for hunting and fishing. This article underscores the symbiotic relationship between conservation efforts and outdoor activities like hunting and fishing.

πŸŒ„ Patagonia's Land Buying Challenges: The Guardian sheds light on the threat posed by outsiders' land buying to Patagonia's peace. This report delves into the implications of land purchases by non-residents, raising concerns about the region's cultural and environmental integrity.

πŸƒβ€β™€οΈ Tina Muir's Sustainability Tips: New York Road Runners shares sustainability tips from Tina Muir, offering insights into sustainable practices for runners and athletes. This article highlights the importance of eco-conscious choices in sports and fitness, promoting responsible engagement with the environment.


Health, Wellness, & Fitness:

πŸ‹οΈβ€β™‚οΈ Equinox and Oura's Rest & Recovery Kit: Athletech News unveils the Equinox and Oura co-branded Rest & Recovery Kit. This collaboration offers fitness enthusiasts a comprehensive solution for optimizing rest and recovery, emphasizing the growing synergy between fitness and technology in enhancing well-being.

πŸ‘¦πŸ‘§ Meta Faces Joint Lawsuit: TechCrunch reports on a joint lawsuit by state attorneys general against Meta (formerly Facebook) concerning children's online safety. This legal action highlights the increasing scrutiny of tech companies and their responsibility in safeguarding young users in the digital age.

πŸ’ͺ Les Mills' Gen-Fit Training Report: Les Mills recent global report provides insight into Gen-Z fitness trends and how to best attract and retain this demographic. 81% take part in group workouts and 72% of regular exercisers are doing so both in a gym and outside.


Diversity, Equity, & Inclusion:

🏞️ Outdoor Allies - Andre Sanchez's Impact: Outdoor Alliance highlights the contributions of Andre Sanchez, a dedicated advocate for the outdoors and public lands. This article delves into Sanchez's journey and his pivotal role in promoting outdoor access and conservation, showcasing the importance of individuals in shaping outdoor initiatives.

πŸ‘©β€πŸ’» Challenges Faced by Women in Utah's Silicon Slopes: Business Insider sheds light on the difficulties women encounter in Utah's tech industry, known as Silicon Slopes. This report explores the gender disparities and barriers that women face in tech jobs, emphasizing the need for greater diversity and inclusivity in the sector.

πŸ”οΈ Exclusivity Trends in Ski Resorts: Ski Area Management explores the rise of exclusivity in ski resorts. This article delves into how ski destinations are adapting to meet the desires of travelers seeking unique and private experiences, reflecting the evolving landscape of winter tourism.

🌱 DEI and Sustainability Pressures on Business Leaders: The Globe and Mail discusses the mounting pressures on business leaders concerning diversity, equity, and inclusion (DEI) and sustainability. As these issues gain prominence, this article examines the challenges and responsibilities faced by corporate leaders in navigating these crucial aspects of business.

πŸ›οΈ Outlandish Outdoor Store in NYC: Thrillist takes us on a tour of an outlandish outdoor store in New York City. This intriguing piece showcases a unique retail experience that merges the outdoors with the city, emphasizing the innovative and creative approaches taken by retailers in the outdoor industry.


Government, Grants, & Policy:

πŸ’§ Biden's Colorado River Conservation Proposal: The Hill discusses the Biden administration's progress in advancing a Colorado River conservation proposal. This proposal reflects the administration's dedication to preserving vital water resources and safeguarding the environment, emphasizing the significance of proactive conservation efforts.

πŸŒ† EPA's Environmental Justice Grants: Smart Cities Dive reports on the EPA's allocation of environmental justice grants to address waste, recycling, and dumping concerns in communities. This initiative underscores the agency's commitment to equity and environmental protection, aiming to improve the well-being of underserved communities.

🌍 Innovations in Accessibility: The National Governors Association explores the world of travel, tourism, and outdoor recreation, focusing on accessibility innovations. This commentary sheds light on how advancements in accessibility are transforming these industries, opening doors for more people to enjoy the great outdoors and travel experiences.

🌲 BC's $300 Million Fund for Forest Conservation: British Columbia takes a significant step in forest conservation, creating a $300 million fund led by First Nations. This fund is a testament to the province's commitment to collaborative and sustainable approaches to protect its forests, highlighting the importance of indigenous-led conservation efforts.


Travel, Tourism, & Hospitality:

🏞️ Leave No Trace's Award-Winning Tourism Campaigns: Leave No Trace proudly announces its tourism campaigns' remarkable achievements in 2023, earning multiple prestigious awards. This recognition underscores the organization's dedication to promoting responsible outdoor recreation and sustainable tourism practices, making a positive impact on the environment.


Products, Gear, & Gadgets:

🚐 GoCamp's Camper Van Tech Upgrade: GoCamp's game-changing move to enhance camper van rentals with cutting-edge technology. This innovation is set to elevate the outdoor adventure experience, making camper van trips more convenient and enjoyable for travelers.

🌟 Creating a Seismic Shift: Yahoo Finance highlights Wonder Alpine's ambitious goal to create a seismic shift in its industry, a robust product selection that includes skis, snowboards, hoodies, and pants made in part with an unusual ingredient: algae. The article dives into the strategies and aspirations of this forward-thinking company, shedding light on its potential to disrupt the status quo and drive significant change.

🏞️ Patagonia's New Coat: Patagonia's latest environmentally-conscious creation, a coat that gives ocean plastic a new purpose. This innovative garment not only keeps you warm but also helps combat plastic pollution, making sustainability a stylish choice in fashion.

πŸ‚ Balenciaga's Skiwear Debut: Hypebeast hits the slopes with Balenciaga's inaugural skiwear collection, featuring a bold campaign. Balenciaga's fusion of fashion and winter sports promises to turn heads both on and off the slopes, offering a fresh take on ski fashion.


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