Issue No. 46: Trail Tech Trouble or Solution? ๐Ÿž๐Ÿ“ฒ


Hey Outsiders! Welcome to Outsider Insider Issue No. 46 ๐ŸŒ„, where we dive into the fusion of technology and the great outdoors. Embracing trail apps like onX Maps and AllTrails ๐Ÿ—บ๏ธ, we uncover the delicate balance between convenience and conservation. In this edition, we dissect the dynamic interplay between accessibility and environmental responsibility in the realm of outdoor tech.

Join us as we navigate the trail of innovation, exploring how these apps revolutionize exploration while sparking a collective effort to preserve our cherished public lands ๐Ÿž๏ธ.

Letโ€™s go! ๐Ÿฅพ

โ€” Scott Crowder

๐Ÿ“ข Spread the word! Share this email to help expand the Outsider Insider community. Join us on LinkedIn.


From onxmaps.com

โš–๏ธ Balancing Convenience and Conservation in Outdoor Tech Evolution ๐Ÿ“ฑ

The landscape of technology and outdoor recreation, as exemplified by trail apps such as onX Maps and AllTrails, is marked by a dynamic interplay between convenience and conservation. These apps have revolutionized how people access and engage with the great outdoors, yet their widespread use has also brought to light a range of challenges that must be addressed to ensure the sustainable enjoyment of public and private lands.

๐Ÿฅพ Accessibility and Empowerment: onX Maps and AllTrails have expanded outdoor exploration, empowering individuals of all skill levels to discover, navigate, and connect with nature. These platforms have become indispensable tools for modern adventurers, encouraging more people to venture into the wilderness. They have expanded the reach of outdoor experiences, fostering a deeper connection with nature and promoting physical well-being.

๐Ÿ™…๐Ÿฝโ€โ™€๏ธ Unintended Consequences: However, the surge in popularity and ease of access offered by these apps has led to a conundrum. The allure of well-known trails has attracted a flood of visitors, creating issues of overcrowding that threaten the very landscapes they intend to celebrate. This overcrowding accelerates wear and tear on trails, disturbs ecosystems, and diminishes the tranquility that many seek in the wild. The same technology that opens the doors to exploration simultaneously challenges the preservation of pristine environments.

๐Ÿ“š Education and Ethical Exploration: The current state of outdoor technology presents an educational opportunity for both developers and users. As stewards of the outdoors, app developers can wield their platforms to not only guide routes but also promote ethical behavior and environmental awareness, as scene through onX Breaking Trails Initiative. By highlighting lesser-known paths, encouraging responsible practices, and offering educational resources, these apps can guide users toward more sustainable interactions with nature.

๐Ÿค Collaboration and Solutions: The collaboration between trail app developers and government agencies, as exemplified by the Colorado state officials' engagement with AllTrails and others, underscores the potential for finding solutions to long-standing issues. The joint effort to address concerns related to overcrowding and environmental impact marks a pivotal step forward. This collaboration presents an avenue to align technological advancements with the interests of conservation and responsible recreation.

๐Ÿ‘€ Looking Ahead: The current juncture underscores the imperative of charting a path forward that harmonizes innovation and conservation. The transformative impact of technology on outdoor experiences must be guided by a commitment to environmental stewardship. As users and developers embrace this balance, the partnership between technology and the outdoors can evolve into a force that not only connects us with nature but also safeguards its splendor for future generations.


Business, Industry, & Economy:

  • ๐Ÿž๏ธ Rebuilding After Conference Chaos: The Colorado Sun sheds light on the aftermath of a tumultuous event. The Partners in the Outdoors Conference faced disaster last year, leaving CPW with a challenging puzzle to solve. As they work to mend the pieces, it's a testament to resilience and determination in the face of setbacks.

  • ๐Ÿ›ด Bird's Leadership Flight Path: Smart Cities Dive reports on Bird's navigation through change. With a new CEO taking the reins, the micro-mobility giant is recalibrating its approach in key markets. As scooter deployment shifts and layoffs take place, Bird's trajectory signals a dynamic landscape in the urban mobility arena.

  • ๐Ÿก Car-Free Living in Culdesac: Business Insider unveils a unique community concept. Nestled near Phoenix, the car-free Culdesac takes urban living to new heights. With streets designed for people, not vehicles, it's a bold experiment that could reshape the way we inhabit our cities.

  • ๐ŸŒŠ California's Kelp-Fueled Blue Economy: Adventure.com sets sail on a flavorful journey along California's Pacific coast. From kelp forests to sustainable food, this gastronomic adventure showcases the fusion of ocean bounty with conscious consumption and economic impact. It's not just a food tourโ€”it's a dive into a culinary world that treasures both taste and ecology.

  • ๐Ÿšด Electric Mountain Bikes Unplugged: Get your headphones ready for an electric adventure! Inside the Outdoors podcast by the Outdoor Industry Association and People for Bikes, featuring Rachel Fussell, takes us into the world of electric mountain bikes. With insights and enthusiasm, it's a ride that uncovers the power of technology in outdoor exploration.

  • โ™ป๏ธ Djokovic's Sustainability Serve: Business Wire serves up a sustainability ace. Novak Djokovic is rallying for a greener future with waterdropยฎ, partnering to champion sustainability in the heart of Times Square. It's a grand slam for the environment, as sports icons use their influence for positive change.

  • ๐Ÿฝ๏ธ Vail's Sustainable Restaurant Champions: Vail Daily shines a light on two restaurants leading the charge for sustainability. These culinary hotspots are dishing out more than just delicious meals; they're carving a path toward eco-conscious dining experiences that echo the beauty of the mountains.

  • ๐Ÿ“Š High Earners Mulling Climate Quitting: HR Brew shares Deloitte's climate report findings. Nearly half of high-income earners are contemplating a career switch due to climate concerns. As the tide shifts towards green values, it's a testament to the rising importance of aligning professional paths with personal convictions.

  • ๐Ÿž๏ธ Kindred Resort Lawsuit Twist: Summit Daily uncovers the legal tangle. A Colorado judge hands off a massive lawsuit involving a $300 million Kindred Resort to the courts of New York. As legal battles span state lines, the outcome could reshape the landscape of hospitality and property ownership.

  • โ›ท๏ธ Hall of Fame's Hearty Boost: Upper Michigan's Source shares exciting news. The US National Ski & Snowboard Hall of Fame is on cloud nine with a generous $1 million donation. This windfall isn't just about dollarsโ€”it's a tribute to the legacy of snow sports, carving a path for future champions.

  • โ„๏ธ Winter Forecast from the Farmers' Almanac: The Manual takes a peek into the future with the Farmers' Almanac. Brace yourselves for a potentially chilly winter ahead! As the forecast predicts a cold 2023, winter enthusiasts and cozy seekers alike can prepare to embrace the frosty embrace.

  • ๐ŸŒ Yeti's Viral Sustainability: AdAge dives into Yeti's brand journey. CMO Paulie Dery spearheads new viral ads with a sustainability twist. This strategic shift echoes a growing trend of brands intertwining purpose with their products, creating an ecosystem where authenticity reigns supreme.

  • ๐Ÿž๏ธ Learning from Patagonia: Yale Insights delves into the lessons Patagonia teaches. Their business model blends profit and purpose seamlessly, proving that sustainability isn't just a trendโ€”it's a core value that shapes success. As other companies take notes, Patagonia's journey stands as a guiding light toward a responsible and impactful future.

  • โ›ท๏ธ Employee Housing on the Slopes: SnowBrains unveils Big Sky Resort's ingenious move. New employee housing within walking distance of the slopes brings a dash of convenience to winter dreams. As the resort paints a picture of work-life balance, it's an example of creating harmonious living spaces that foster both dedication and joy.

  • ๐Ÿš€ Outdoor Startups in Arkansas: Axios shines a spotlight on University of Arkansas' outdoor startup ecosystem. From GORP to gear, Arkansas is nurturing a culture of innovation where outdoor passions become entrepreneurial ventures. This thriving landscape illustrates the boundless potential when education meets the great outdoors.

  • ๐Ÿ•๏ธ Hipcamp's Campground Reservations Revolution: Business Wire shares a game-changing partnership. Hipcamp teams up with Campflare to empower campers. With the ability to snag reservations at sold-out public campgrounds, this collaboration bridges the gap between nature enthusiasts and unforgettable outdoor experiences.


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Sustainability, Conservation, & Environment:

  • ๐Ÿšฑ Groundwater Drying Reality Check: The New York Times presents an interactive look at a pressing water crisis. As climate change takes its toll, groundwater is drying up, leaving communities grappling with scarcity. Through vivid visuals and immersive storytelling, this piece sheds light on the sobering challenges of a warming world.

  • ๐ŸŒ Climate Alert Test - Maui's Wake-Up Call: Reuters reports on a climate change trial run that spans the US. As the emergency alert system blares "We're All Maui," it's a not-so-subtle reminder that climate-induced emergencies are no longer distant possibilities. From wildfires to rising seas, it's a signal to brace for the unexpected.

  • ๐Ÿ’ธ Natural Catastrophes' Toll: Bloomberg sheds light on the hefty price tag of nature's fury. With insured losses from natural catastrophes set to surpass $100 billion, it's a stark reminder that the forces of nature wield both awe and destruction. The financial impact underscores the urgency of building resilience against the unpredictable.

  • โ˜• Coffee-Powered Concrete: The Guardian spills the beans on a groundbreaking innovation. Scientists are stirring things up by using processed coffee grounds to brew up stronger concrete. This fusion of java and construction not only reduces waste but also ushers in a future where our daily brews lay the foundation for robust structures.

  • ๐Ÿšฑ Zero Water Waste Challenge: The World Economic Forum's dives into a challenge of a different kindโ€”zero water waste. This rallying call brings together innovators who are crafting solutions to preserve this precious resource. From tech-driven marvels to ingenious strategies, the zero water waste movement is a symphony of sustainability.

  • ๐ŸŒณ Forest Conservation Reality Check: ABC News unveils a forest conservation truth. Carbon offsets, once touted as saviors, might not be as robust as thought. As experts uncover the complexities of measuring carbon sequestration, the article peels back the layers of the delicate dance between forest preservation and carbon balance.

  • ๐ŸŒฑ Golf Course to Wildlife Habitat: New York's embracing transformation. The land trust is reimagining a former golf course, crafting a haven for wildlife, and expanding Cayuga Lake's conservation realm. This step forward shines a light on the magic of nature's comeback, unveiling the potential of sustainable coexistence.

  • โ„๏ธ Ski Slopes in a Warming World: US News reveals a chilling truth. A study paints a worrisome picture of snow shortages on Europe's iconic ski slopes due to global warming. As climate change tightens its grip, this revelation serves as a wake-up call to safeguard winter wonderlands.

  • ๐ŸŒŽ Earth Challenge by Johnson Outdoors: Racine County Eye brings us news of Johnson Outdoors' Earth Challenge which collected over 8,000 pieces of trash. With a mission to cultivate environmental awareness and care, this initiative amplifies the power of citizen science and community engagement. It's a call to action with a ripple effect that spans beyond the horizon.

  • ๐ŸŒฟ Regenerative Hemp's Fashion Connection: CannaTech Today spins a tale that links fashion and sustainability. VF Corporation, joins forces with a forward-thinking farmer, Brown. What's the connection? Hemp! From fiber to fabric, Brown's farm has become a hub of research, with hemp at the forefront. As they test genetics and regenerative farming, the goal is clear: crafting a greener future, one stylish step at a time.


Health, Wellness, & Fitness:

  • ๐Ÿฅพ Hiking with Kids - Crafting Adventure, One Trail at a Time: Motherly unveils the secret to turning hiking into a family delight. With the exclusive AllTrails family-friendly trails list in hand, embark on an adventure that's tailored for every member. From little explorers to seasoned hikers, this guide promises smiles and memories etched in nature's embrace.

  • ๐Ÿ“Š Full-Body Preventive Scan: The Wall Street Journal peels back the layers on full-body scans. Are they the ultimate preventive health measure or a pricey venture? This comprehensive dive into the realm of medical technology sheds light on the pros, cons, and costs that come with the promise of early detection.

  • ๐Ÿš€ Smartwatches and Space Fitness: Garmin takes us to the stars with their latest mission. Teaming up with the US Space Force, Garmin's smartwatches are strapping in for a fitness study that's out of this world. From Earth-bound athletes to those reaching for the cosmos, the pursuit of health knows no bounds!

  • ๐ŸŽฃ Care-Focused Message: The Conversation finds wisdom in fly fishing. As social change movements look for inspiration, this piece unveils the power of a message centered around care. Just as fly fishing is a delicate dance of connection, fostering change through compassion can cast a wide-reaching impact.


Diversity, Equity, & Inclusion:

  • ๐Ÿง—โ€โ™€๏ธ Climbing: Her Escape, Her Hope: NPR brings us a moving tale of courage and escape. As a young Afghan woman finds freedom through climbing, her journey leads her to the U.S. Now, she faces a new summit: securing the right to stay. With lawmakers as her compass, her story underscores the power of sports and resilience in rewriting destinies.

  • ๐ŸŒฟ Nature Swagger: Celebrating Black Joy Outdoors: San Francisco Botanical Garden's event celebrates the beauty of Black joy in the great outdoors. "Nature Swagger: Stories and Visions of Black Joy in the Outdoors" promises to be a gathering where stories intertwine with nature's wonders, shedding light on a unique perspective of outdoor delight.

  • ๐ŸŒ† Urban Outdoors: The Outdoor Industry Association's disrupts the wilderness myth. It's time to recognize that the outdoors are urban too. From city parks to community gardens, the outdoor realm isn't confined to the remote wildernessโ€”it thrives where communities thrive. It's a fresh perspective that widens the canvas of adventure.

  • ๐ŸŒณ Tackling Park Equity Barriers: NRPA's September issue shines a light on a crucial topicโ€”overcoming barriers to park equity. As communities seek inclusivity in green spaces, this insightful read unpacks strategies to bridge gaps and ensure everyone can revel in the beauty and benefits of local parks.

  • ๐ŸŒฟ Green for All - Diversity in Environmentalism: Euronews takes us on a journey to meet the environmentalists disrupting the overwhelmingly white narrative. As they champion diversity and inclusion within the conservation movement, these changemakers are redefining the path towards a more colorful, vibrant, and united green future.


Travel, Tourism, & Hospitality:

  • ๐Ÿ”ฆ Spotlight on Conservation Heroes: Leave No Trace and Subaru team up for a commendable initiative. Their "Spotlight on Subaru Leave No Trace Traveling Trainers" campaign aims to recognize those making a positive impact on our wild spaces. Nominations for these conservation heroes are openโ€”shine the light on those championing nature!

  • โœˆ๏ธ Google Flights Takes Off with Deals: Google's on a mission to make travel planning a breeze. With Google Flights, finding deals just got smoother. This new feature lets you set budget boundaries, offering personalized flight options that are easy on the wallet. Jetsetters, get ready for seamless sky-high savings!

  • ๐Ÿ›ซ Labor Day Getaway Hacks: The New York Times' got your back for the Labor Day getaway frenzy. Dive into the world of travel apps, flight tips, and hotel hacks that promise to keep your adventure smooth. It's time to outsmart the crowds and make the most of that last summer hurrah!

  • ๐ŸŒฟ Wellness Tourism: Euronews delves into the wellness tourism phenomenon. From yoga retreats to mindful getaways, this trend's more than skin-deep. Dive into the insights that unveil the roots and driving forces behind the wellness travel explosion. It's not just a vacationโ€”it's a holistic journey!


Government, Grants, & Policy:

  • ๐ŸŽ‰ Celebrating 5 Years of Impact: This year, marks the 5th anniversary of the Confluence Accords! Born from the shared understanding of the outdoor recreation industry's significance, the Confluence of States stands united. With 16 state offices of outdoor recreation guided by pillars of conservation, education, economic growth, and well-being, we're proving that bipartisan collaboration fuels progress.

  • ๐ŸŒพ Biden's Agriculture and Climate Plan: Fast Company's critical take examines the delicate balance of Biden's agriculture plan. While it may seem like a boon for farmers, there's a darker side to considerโ€”a possible toll on the planet's health. This analysis dives into the nuanced effects, spotlighting the challenges in reconciling agricultural prosperity with global sustainability goals.

  • ๐ŸŒฟ GEF Assembly 2023: Nature United brings us the scoop on the Global Environment Facility (GEF) Assembly outcomes. With conservation leaders converging, this assembly marked a pivotal moment for rallying resources and strategies that promise to shape the planet's ecological destiny. It's more than an eventโ€”it's a roadmap towards a greener future.

  • ๐ŸŒฑ Catalyst for Growth: The Northern Border Regional Commission's announcement of $436 million in 2023 Catalyst Grant Awards is a powerful stride in boosting economic development. With funds directed towards critical projects, this move ignites progress and spurs innovation, marking a key chapter in regional economic advancement.

  • ๐ŸฆŒ Wildlife Conservation's Windfall: The spotlight shines on wildlife agencies funding sources. David Rainer's insights delve into the significance of funding allocation for conservation efforts, not only preserving nature's wonders but also nurturing the delicate balance between environmental protection and sustainable development.

  • ๐ŸŒ Companies and Climate Change Policy: Forbes Finance Council advocates for a significant shift. Emphasizing the role of companies in policy engagement for effective climate action, this article underscores the pivotal role of corporate influence in driving meaningful change. It's not just about products; it's about advocating for a sustainable planet.


Products, Gear, & Gadgets:

  • ๐Ÿ‘ž Merrell's Eco-Friendly Footwear Shift: Merrell takes a sustainable stride with its new Scrap collection, as reported by Footwear News. This capsule is a testament to their commitment, incorporating leftover scrap materials into iconic styles like the Jungle Moc, Moab 3, and Moab Speed models. It's not just a stepโ€”it's a leap towards reducing waste and reimagining fashion's impact.

  • ๐Ÿš™ Off-Road Delights at Overland Expo: Overland Expo Mountain West roared to life, spotlighting the outdoor realm like never before. From rugged rigs built to conquer landscapes to cutting-edge gear engineered for exploration, this event was a showcase of adventure innovations and the Daily by Outdoor Retailer breaks it all down.

  • โ„๏ธ BRP Unveils High-Flying Off-Roader: BRP, the mastermind behind Ski-Doo, shifts gears with a jaw-dropping move โ€“ introducing their priciest off-road machine to date! This attention-grabbing vehicle not only hits the trails but also resonates within the high-octane aficionado community. With adrenaline pumping and the price tag reflecting top-tier craftsmanship, this unveiling is a testament to BRP's commitment to pushing boundaries in the off-road world.


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Issue No. 47: Boating Industry Faces Mixed Currents Amid Changing Trends ๐ŸŒŠ๐Ÿšค

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Issue No. 45: Alterra Mountain Co. - Adding Peaks, Expanding Dreams โ›ท๐Ÿ”